Work that's authentic, creative + connected
The Region of Queens needed a new way to present their lighthouses and beaches. I was asked to create a brochure that featured these beautiful destinations. It was with love and care that I illustrated each lighthouse and beach, created an intuitive layout, and designed the stylized map on the back showing visitors where to find these locations
The Souris Moose Creek Region needed a series of ads for print and web. I conceptualized the "Imagine" series, employing original illustration and tag lines that would enable the viewer to imagine what kind of experiences they could enjoy in the region.
The form in this logo for the Canadian Rural Revitalization Foundation is composed of undulating stripes of blue and green, with an intersection occurring in the middle. These crossroads serve as a visual anchor, but also represent a question many rural individuals, families, and businesses are faced with: Why do we choose to live rurally? This juncture serves as a visual reminder of those strong convictions for rural life – a life that often includes challenges and resilience compared to an urban counterpart.
The raw, hand-drawn lines of the blue background offer an organic feel, influenced by the natural landscape that is unequivocally associated with rural life. The rounded-square form includes one pointed corner, representing the guidance and leadership that the Canadian Rural Revitalization Foundation provides through its research and support.